{"data":{"id":"us-ky/krs-367.570","jurisdiction":"us-ky","citation":"KRS 367.570","heading":"Definitions.","body":"For purposes of KRS 367.570 to 367.585 unless the context requires otherwise:\n(1) \"Negative option plan\" means a contractual plan or arrangement under which a\nseller periodically sends to subscribers an announcement which identifies\nmerchandise (other than annual supplements to previously acquired merchandise) it\nproposes to send to subscribers to such plan, and the subscribers thereafter receive\nand are billed for the merchandise identified in each such announcement, unless by\na date or within a time speci fied by the seller with respect to each such\nannouncement the subscribers, in conformity with the provisions of such plan,\ninstruct the seller not to send the identified merchandise.\n(2) \"Subscriber\" means any person who has agreed to receive the benefits of, and\nassume the obligations entailed in, membership in any negative option plan and\nwhose membership in such negative option plan has been approved and accepted by\nthe seller.\n(3) \"Contract-complete subscriber\" refers to a subscriber who has purchased t he\nminimum quantity of merchandise required by the terms of membership in a\nnegative option plan.\n(4) \"Promotional material\" refers to an advertisement containing or accompanying any\ndevice or material which a prospective subscriber sends to the seller to request\nacceptance or enrollment in a negative option plan.\n(5) \"Selection\" refers to the merchandise identified by a seller under any negative\noption plan as the merchandise which the subscriber will receive and be billed for,\nunless by the date or within  the period specified by the seller, the subscriber\ninstructs the seller not to send such merchandise.\n(6) \"Announcement\" refers to any material sent by a seller using a negative option plan\nin which the selection is identified and offered to subscribers.\n(7) \"Form\" refers to any form which the subscriber returns to the seller to instruct the\nseller not to send the selection.\n(8) \"Return date\" refers to a date specified by a seller using a negative option plan as\nthe date by which a form must be received by  the seller to prevent shipment of the\nselection.\n(9) \"Mailing date\" refers to the time specified by a seller using a negative option plan as\nthe time by or within which a form must be mailed by a subscriber to prevent\nshipment of the selection.","path":["KRS Chapter 367"],"source_url":"https://apps.legislature.ky.gov/law/statutes/statute.aspx?id=35019","current_through":"Includes enactments through the 2026 Regular Session","vintage":"09/05/2026","retrieved_at":"2026-09-05T20:59:04Z","sha256":"1f55f5a163495ead03a4069be53d94b798963bd528352c3514f0c310b18c6cd6","source_id":"us-ky","stale":false,"prev":"us-ky/krs-367.550","next":"us-ky/krs-367.575"},"notice":"GroundRules: Original legal text. Not legal advice."}