{"data":{"id":"us-me/28-a-m.r.s.-710","jurisdiction":"us-me","citation":"28-A M.R.S. §710","heading":"Advertising signs","body":"1.  Advertising outside of licensed premises.  A person, except wholesale licensees and certificate of approval holders, may not advertise or permit to be advertised, by more than 5 signs, on the outside of any licensed premises, or on any building, ground or premises under that person's control and contiguous or adjacent to the licensed premises:\nA.  The fact that the licensee has liquor or any brand of liquor for sale;\nB.  The price at which liquor is sold by the licensee; or\nC.  Any other advertisement that indicates any reference to liquor other than the name of the licensed premises, an image accompanying the name of the licensed premises or a brand name or image appearing on a patio umbrella in an outside seating area of the licensed premises.\n2.  Advertising inside of licensed premises.\n3.  Exception.  Subsection 1 does not prohibit the display of signs advertising sponsorship of specific sporting events and cultural events or sponsorship of a transportation system for transporting the public as long as the signs are not displayed on a licensed establishment as defined in section 2, subsection 15.  Signs on a licensed establishment advertising sponsorship may be displayed with prior bureau approval.\nThe bureau shall adopt rules implementing this subsection.","path":["TITLE 28-A: LIQUORS","PART 3: LICENSES FOR SALE OF LIQUOR","CHAPTER 29: LICENSE RESTRICTIONS"],"source_url":"https://legislature.maine.gov/statutes/28-A/title28-Asec710.html","current_through":"October 1, 2025","vintage":"","retrieved_at":"2026-09-04T15:12:35Z","sha256":"ebf978840c5024dd229787b265d1383e766451a93dcc777e25d1d4cceced7ebd","source_id":"us-me","stale":false,"prev":"us-me/28-a-m.r.s.-709","next":"us-me/28-a-m.r.s.-711"},"notice":"GroundRules: Original legal text. Not legal advice."}