{"data":{"id":"us-mo/mo.-rev.-stat.-407.832","jurisdiction":"us-mo","citation":"Mo. Rev. Stat. § 407.832","heading":"False advertising, prohibition.","body":"No franchisee or franchisor shall use any false, deceptive or misleading advertising.","path":["Title XXVI - TRADE AND COMMERCE","Chapter 407 - Merchandising Practices"],"source_url":"https://revisor.mo.gov/main/OneSection.aspx?section=407.832","current_through":"2026 legislative session (floor)","vintage":"","retrieved_at":"2026-09-03T22:23:28Z","sha256":"fe5abb7514d501a9cf7e5f98bc9048cae30e298a8a6d58c487b33f83b9fef6b2","source_id":"us-mo","stale":false,"prev":"us-mo/mo.-rev.-stat.-407.831","next":"us-mo/mo.-rev.-stat.-407.833"},"notice":"GroundRules: Original legal text. Not legal advice."}