{"data":{"id":"us-wi/wis.-stat.-553.23","jurisdiction":"us-wi","citation":"Wis. Stat. § 553.23","heading":"Private franchisee and subfranchisor sales exempted.","body":"The sale of a franchise by a franchisee for the franchisee’s own account and the sale of the entire area franchise owned by a subfranchisor for the subfranchisor’s own account are exempted from s. 553.21 if the sale is not effected by or through a franchisor. A sale is not effected by or through a franchisor merely because a franchisor has a right to approve or disapprove a different franchisee or because a franchisor imposes or has the right to impose a fee or charge to reimburse the franchisor for reasonable and actual expenses incurred in connection with the sale.","path":["Chs. 551-553, Investment Regulation and Business Development","Chapter 553 Wisconsin Franchise Investment Law","SUBCHAPTER II REGISTRATION OF FRANCHISES"],"source_url":"https://docs.legis.wisconsin.gov/document/statutes/553.23","current_through":"2023-24 Wisconsin Statutes updated through 2025 Wis. Act 247 (published 9-4-26)","vintage":"","retrieved_at":"2026-09-05T12:01:28Z","sha256":"9f0423b2f946e5fd5479d10540b3552fa8d8f06626638f1a0a05f25aaa16612b","source_id":"us-wi","stale":false,"prev":"us-wi/wis.-stat.-553.22","next":"us-wi/wis.-stat.-553.235"},"notice":"GroundRules: Original legal text. Not legal advice."}