GroundRules
FAC § 68002
Where this section sits in the code
- Food and Agricultural Code - FAC
- DIVISION 22. MARKETING ADVISORY AND PROMOTIONAL AGENCY LAWS [63901. - 79995.]
- PART 2. MARKETING ADVISORY AND PROMOTIONAL COUNCILS AND COMMISSIONS [64001. - 79995.]
- CHAPTER 6. California Kiwifruit Commission [68001. - 68144.]
- ARTICLE 1. Declaration and General Provisions [68001. - 68006.]
As an exotic subtropical fruit, the kiwifruit is not heavily consumed in this country or abroad. Opportunity exists for continued growth and expansion of the industry, by creating new markets in such areas. The success of such an expansion program is uniquely dependent upon effective advertising and promotion, since the creation of new markets is essentially a matter of educating people to the use of a previously unknown or unrecognized food.
Collected 2026-09-14T05:56:33Z. Source file · JSON