815 ILCS 602/5-5.15: Marketing plan.

"Marketing plan" means advice or training, provided to the purchaser by the seller or a person recommended by the seller, pertaining specifically to the sale of any enterprise, product, equipment, supplies or services and the advice or training includes, without limitation, preparing or providing:

(1) promotional literature, brochures, pamphlets, or advertising materials;

(2) training, regarding the promotion, operation or management of the business opportunity; or

(3) operational, managerial, or financial guidelines or assistance or continuing technical support.