N.Y. Banking Law § 4-b: Advertising

§ 4-b. Advertising. Every such non-insured banking organization shall

include in all its advertising within the state with reference to

deposit accounts the statement substantially as follows: "DEPOSITS NOT

INSURED". Where such advertising is printed the statement shall be of

such size and print to be clearly legible, all letters in such statement

being of the same size and character. No further reference shall be

contained in the advertising of non-insured banking organizations with

reference to the insurance of depositors which shall tend to be

misleading in connection therewith. The non-English equivalent of the

insurance statement may be used in any advertisement provided that the

entire advertisement is in such language and that the translation has

had the prior approval of the superintendent of financial services.