N.Y. General Business Law § 349-c: Additional civil penalty for consumer frauds against elderly persons

§ 349-c. Additional civil penalty for consumer frauds against elderly

persons. 1. Definition. As used in this section elderly person means a

person who is sixty-five years of age or older.

2. Supplemental civil penalty. (a) In addition to any liability for

damages or a civil penalty imposed pursuant to sections three hundred

forty-nine, three hundred fifty-c and three hundred fifty-d of this

chapter, regarding deceptive practices and false advertising, and

subdivision twelve of section sixty-three of the executive law,

regarding proceedings by the attorney general for equitable relief

against fraudulent or illegal consumer fraud, a person or entity who

engages in any conduct prohibited by said provisions of law, and whose

conduct is perpetrated against one or more elderly persons, may be

liable for an additional civil penalty not to exceed ten thousand

dollars, if the factors in paragraph (b) of this subdivision are

present.

(b) In determining whether to impose a supplemental civil penalty

pursuant to paragraph (a) of this subdivision, and the amount of any

such penalty, the court shall consider, in addition to other appropriate

factors, the extent to which the following factors are present:

(1) Whether the defendant knew that the defendant's conduct was

directed to one or more elderly persons or whether the defendant's

conduct was in willful disregard of the rights of an elderly person;

(2) Whether the defendant's conduct caused an elderly person or

persons to suffer severe loss or encumbrance of a primary residence,

principal employment or source of income, substantial loss of property

set aside for retirement or for personal and family care and

maintenance, substantial loss of payments received under a pension or

retirement plan or a government benefits program; or assets essential to

the health or welfare of the elderly person or whether one or more

elderly persons were substantially more vulnerable to the defendant's

conduct because of age, poor health, infirmity, impaired understanding,

restricted mobility, or disability, and actually suffered physical,

emotional, or economic damage resulting from the defendant's conduct.

3. There is hereby established in the state treasury a special fund to

be known as the elderly victim fund, which shall consist of and into

which shall be paid all moneys derived from supplemental civil penalties

imposed pursuant to this section. The moneys in such fund shall be

administered by the department of law and shall be expended solely for

the investigation of and prosecution of consumer frauds against elderly

persons. The moneys in the fund shall be paid out on the audit and

warrant of the comptroller on vouchers certified or approved by the

attorney general. Notwithstanding any other provision of law to the

contrary, any balance in the said fund on March thirty-first of any

fiscal year shall not revert to the general fund of the state.

4. Restitution to be given priority. Restitution ordered pursuant to

the provisions of law listed in subdivision two of this section shall be

given priority over the imposition of civil penalties designated by the

court under this section.