N.Y. General Business Law § 396-c: Advertisements by persons engaged in dental business relating to dentures and bridges

§ 396-c. Advertisements by persons engaged in dental business relating

to dentures and bridges. Any person engaged in the business of

supplying, constructing, reproducing, relining, repairing, adding or

directing the application of any substance of a permanent nature to

dentures, bridges, appliances or other structures to be worn as

substitutes for natural teeth:

(a) who shall advertise his services, technique or materials to the

general public by means of advertisements in public newspapers,

magazines or by radio or television display advertisements, excepting

advertisements in professional or trade papers, trade journals, trade

directories, trade periodicals, trade magazines, and in the public

telephone directories other than displaying advertising in the latter,

or

(b) who shall in any way directly solicit the patronage of the general

public for any dental services, dental materials or dental appliances;

shall be guilty of a misdemeanor.