N.Y. General Business Law § 534: Violation

§ 534. Violation. 1. A violation of any provision of the preceding

section shall constitute a misdemeanor.

2. Proof that no person has been misled or deceived or otherwise

damaged by any violation of this article shall not constitute a defense

in any prosecution under this article.

3. It shall not be necessary, in order to make out a prima facie case,

for the prosecution to prove that the defendant knowingly or

intentionally violated any provision of this article but proof that the

defendant did not knowingly or intentionally violate such provision

shall constitute a good defense in any prosecution for a misdemeanor

under this article.