N.Y. General Business Law § 645: Penalties

§ 645. Penalties. Each day a person, firm or corporation violates any

provision of this article shall constitute a single violation. Whenever

there shall be a violation of this article, an application may be made

by the attorney general in the name of the people of the state of New

York to a court or justice having jurisdiction by a special proceeding

to issue an injunction, and upon notice to the defendant of not less

than five days, to enjoin and restrain the continuance of such

violations. If it shall appear to the court or justice that the

defendant has in fact, violated this article, an injunction may be

issued by such court or justice, enjoining and restraining any further

violation, without requiring proof that any person has, in fact been

injured or damaged thereby. Whenever the court shall determine that a

violation of this article has occurred, the court may impose a civil

penalty of not more than one hundred dollars for the first violation and

two hundred dollars for each violation thereafter, but in no event shall

the total penalty therefor exceed one thousand dollars. In connection

with any such application, the attorney general is authorized to take

proof and make a determination of the relevant facts and to issue

subpoenas in accordance with the civil practice law and rules.