N.Y. Public Health Law § 4613: Advertisements

§ 4613. Advertisements. No person, partnership, corporation, company,

trust or association, or any agent or employee thereof, shall publish or

cause to be published, circulated, or disseminated any financial

statement, pamphlet, circular, form letter, advertisement, or other

sales literature or advertising communication addressed or intended for

distribution to prospective residents of continuing care retirement

communities that contains statements or illustrations that are untrue,

deceptive, misleading, or omit material facts or omit any other

information required by regulations appropriate to a continuing care

retirement community.