N.Y. Public Health Law § 4666: Advertisements

§ 4666. Advertisements. No person, partnership, corporation, company,

trust or association, or any agent or employee thereof, shall publish or

cause to be published, circulated, or disseminated any financial

statement, pamphlet, circular, form letter, advertisement, or other

sales literature or advertising communication addressed or intended for

distribution to prospective residents of fee-for-service continuing care

retirement communities that contains statements or illustrations that

are untrue, deceptive, misleading, or omit material facts or omit any

other information required by regulations appropriate to a

fee-for-service continuing care retirement community.