6 V.S.A. § 680: Purpose

The purpose of this chapter is to promote and facilitate the following objectives:

(1) protect consumers, promote accuracy, and encourage constructive and useful competition in the sale of consumer commodities when an individual is physically present to complete transactions;

(2) encourage the development and use of consumer commodity pricing that facilitates informed consumer choices when purchasing consumer commodities;

(3) prohibit misleading or deceptive consumer commodity pricing practices; and

(4) promote a level playing field for retail businesses by providing clear rules for businesses to follow while ensuring informed consumer choices.