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Virginia regulations · Through 2026 Regular Session (effective July 1, 2026)

14VAC5-90-110: Disparaging comparisons and statements

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Where this section sits in the code
  1. Title 14. Insurance
  2. Agency 5. State Corporation Commission, Bureau of Insurance
  3. Chapter 90. Rules Governing Advertisement of Accident and Sickness Insurance

An advertisement shall not directly or indirectly make unfair or incomplete comparisons of policies or benefits or comparisons of noncomparable policies of other insurers, and shall not disparage competitors, their policies, services or business methods, and shall not disparage or unfairly minimize competing methods of marketing insurance.

Collected 2026-09-14T04:51:50Z. Source file · JSON

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